Don't do agile transformation, learn to design

Yuri Malishenko
Agile Coach / Danske Bank
Moderator:
About This Event

The idea of agile transformation has been trending in banks and large financial institutions for almost a decade now, but not much seems to have changed in the organizations' approach to creating successful digital products and services in the real agile way. The emphasis switched from IT development frameworks to methods of scaling agile software development, to structuring organizations in a certain manner mimicking more successful digital companies. And all the way we have been missing a proper focus on what really matters - the expertise and skills of designing digital products and services. Let's talk about what it takes to steer your organization toward creating a meaningful change for your customers and employees and what role does product management (and product owners) play in it.

November 19, 2020
10:00 am
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