Highs and lows of our journey during building up the design competency at MKB Fintechlab
Around a year ago we started to build up the design competency at MKB Fintechlab. We believe that design thinking and human-centered design are able to build alliances and transform the culture as well. Our strategy was threefold: - Support the bank on the operative level with UI/UX/SD competencies- Build up the principles on organization level which will be the fundamental of a CX driven bank- Educate the people and change the mindset with the help of design thinking. I will transparently talk about the highs and lows of our journey.
Highlighting patterns of mistakes and ways to improve innovation efforts at legacy organizations
The meetl team presents the fresh results of a design research on segmented fears & expectations of customers towards banking.